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A warm handshake with contract documents on a wooden table and a Georgia home softly blurred in the background

Our Guarantee

Your Home Sold.
Guaranteed.
Or We Buy It.

Not a marketing slogan. A written commitment. Before you list, we put our guarantee in writing — so you never have to wonder "what if it doesn't sell?"

How It Works

The Guaranteed Sale Program

A straightforward commitment that removes the biggest risk of selling your home.

The Promise

When you list your home with Ursula & Associates, we agree on a price and a timeframe — in writing — before your home ever hits the market. If your home does not sell within that agreed timeframe at the agreed price, we purchase it ourselves.

This is not a vague promise or a marketing gimmick. It is a contractual commitment that gives you certainty. You know, before you list, that your home will sell.

Our goal is always to sell your home at full market value through professional marketing and skilled negotiation. The guarantee is your safety net — the assurance that no matter what happens in the market, you are protected.

Why We Offer It

After three decades of guiding Cherokee County homeowners, our team kept hearing the same fear in almost every listing consultation: "What if my home doesn't sell?"

That fear stops families from taking the next step. It delays moves, causes stress, and sometimes leads to bad decisions made out of desperation. The Guaranteed Sale program was created to eliminate that fear entirely.

We are confident enough in our marketing, our pricing strategy, and our knowledge of this market to put our money behind it. If we cannot sell it, we buy it. That is how much we believe in our process.

Eligibility

Who Qualifies?

The program is designed to work for most homeowners in our service area. Here is what we look for.

Service Area

Your home must be located within our primary service areas: Woodstock, Canton, Towne Lake, Holly Springs, East Cobb, Marietta, or Roswell.

Property Condition

The home should be in marketable condition. During the consultation, we will discuss any improvements that may be needed and whether they are worthwhile.

Market-Based Pricing

The listing price must be based on our comparative market analysis. We will walk you through the data together and agree on a price that reflects true market value.

Cooperation

The home must be available for showings and cooperate with the marketing plan. We need access to do our job effectively.

What's Included

Everything You Get With Our Program

Free Consultation

A no-obligation meeting to discuss your goals, evaluate your home, and determine if the Guaranteed Sale program is the right fit for your situation.

Comprehensive Home Valuation

A detailed analysis of comparable sales, market trends, and neighborhood data to determine the optimal listing price for your home.

Custom Marketing Plan

A full marketing strategy presented before you list — professional photography, digital advertising, open houses, and syndication across 200+ sites.

The Written Guarantee

A contractual commitment: if your home does not sell within the agreed timeframe at the agreed price, we purchase it. In writing. Before you list.

Proactive Updates

Regular communication on showings, feedback, market changes, and next steps. You will hear from us before you have to ask.

Plain-Language Education

We explain every step of the process in clear, straightforward language. No jargon. No rush. You will always understand what is happening and why.

Questions

Frequently Asked Questions

How does the Guaranteed Sale program work?
Before you list your home with us, we agree on a price and a timeframe in writing. If your home does not sell within that timeframe at the agreed price, we purchase it ourselves. The guarantee is part of our listing agreement, and the terms are clearly outlined before you commit to anything.
What price will you buy my home for?
The guaranteed purchase price is agreed upon before listing and is based on a thorough comparative market analysis. We walk you through the data so you understand exactly how the price is determined. There are no surprises or hidden formulas.
Are there conditions or exclusions?
Yes, the program has eligibility requirements. Your home must be in our service area, meet certain condition standards, and be priced based on our market analysis. We explain every condition clearly during the consultation so you know exactly what to expect.
Does the guarantee cost extra?
No. The Guaranteed Sale program is included as part of our standard listing services. There is no additional fee or premium for the guarantee. It is our commitment to you as a seller.
What if I change my mind about selling?
We understand that circumstances change. If you decide not to sell, we will work with you on the terms outlined in the listing agreement. We never pressure anyone into a decision they are not comfortable with.
How is this different from an iBuyer or cash offer company?
iBuyers and cash offer companies typically offer well below market value for a quick transaction. Our goal is to sell your home at full market value through professional marketing. The guarantee is a safety net, not the plan. We are working to get you the highest possible price first.
What areas does the Guaranteed Sale cover?
The program is available for homes in our primary service areas: Woodstock, Canton, Towne Lake, Holly Springs, East Cobb, Marietta, and Roswell. During your consultation, we will confirm eligibility based on your specific location.
How do I get started?
Start with a free, no-obligation consultation. We will discuss your goals, evaluate your home, and explain the Guaranteed Sale program in detail. If it is the right fit, we will put the guarantee in writing before you list.
"The guaranteed sale gave us the confidence to move forward. We knew we weren't taking a gamble. That peace of mind is priceless."

Linda R.

Canton, GA

Ready to Sell With a Guarantee?

Start with a free consultation. We will evaluate your home, explain the program in detail, and — if it is the right fit — put the guarantee in writing.